Estella Tse 7/16/25 Estella Tse 7/16/25

First Print Run: Performance, Lessons, & Learnings!

Success! I launched my first print run, featuring my new line of physical products — greeting cards and mini-prints to start!

Why go from VR/AR art to greeting cards? What the heck, Estella?

I’m still thinking and building immersively! I realize that my creation approach is always weaving in and out of dimensions, physicality, and designing for emotionally meaningful experiences.

Just like how traditional illustration has influenced my 3D work, my virtual work is influencing my physical work now.

I believe the world needs more beauty, more authenticity, and more tangible and FELT connection right now.

I also am using this as a pathway for my physical + XR creations. 👀👀👀 Stay tuned via my newsletter for my future XR-activated physical art pieces!

This is a long blog post with all of my “behind the scenes” thoughts and strategies for my first print run. Read on!

Estella Tse 7/14/25 Estella Tse 7/14/25

Daily Painting Workflow

Do you love data visualization and making creativity sound super rigid and analytical?
Well, welcome to my brain! 😂

I’m trying to get into the habit of visualizing, documenting, and sharing my process and flow. I’m a kinesthetic and visual learner, and words help me feel structured. Documentation is something I love to do! It takes time but it’s the “show my work” portion of my creative process.

I think most illustrators would show their process via drawings and even fun zine/comics style. Welp! I do charts! And HOW-TO docs! 😂😂😂 Perhaps why my friend Heather has called me “Data Maiden” more times than once!……….

Estella Tse 7/7/25 Estella Tse 7/7/25

The Best Things in Life

Being in the world, out in nature, with these two souls.

Enjoying the calm, peace, and grandeur of nature.

The rest of world is chaotic and frustrating and stressful - but we have each other, and we are alright. ♥

Estella Tse 7/2/25 Estella Tse 7/2/25

you can’t save everybody

Being with ultra compassionate and empathy-driven friends, this is something we’ve been learning — and still struggle with.

Or maybe that people can be saved - but not by me.

There’s a limit of what can be done; there’s a limit of how much can be given; there’s a limit to capability and capacity.

I spoke tenderly to a friend last week about how there’s a part of me that wanted to be the hero. I wanted to take pride in being the savior. There’s so much history loaded there with my role in my family and the pain I wanted to take away (and absorb!!!) from my parents. If I could hold it, maybe they wouldn’t have to suffer. I was young, I had so much capacity, I could be their container.

I think that showed up in some of my hardest moments in life, too.

If I don’t have needs or wants, I could make sure others will be released from their suffering.

Martyr mentality! WHOOF!!!…….

Estella Tse 6/30/25 Estella Tse 6/30/25

Cultivating a Creative Practice

Since I began my daily meditation + painting practice, I’ve had these post-its around me.

To lessen the pressure of “doing things right,” perfectionism, and immediately think about making things into sellable products, it helped to focus on CURIOSITY.

What happens if I do this?
What if I show up every morning and do this?
How can I engage in PLAY with my creativity again?
WHAT is my creativity right now?

It’s clear my creative endeavors rarely stay stagnant. Likely the reason why I love working in Innovation — I never get bored!

But my goal right now isn’t to hustle and chase the unachievable. My goal right now is to create a sustainable, long-lasting life….

Estella Tse 6/30/25 Estella Tse 6/30/25

Oregon Plein Air with Heather

Estella Tse 6/30/25 Estella Tse 6/30/25

Sleepy Girl

Estella Tse 6/23/25 Estella Tse 6/23/25

Just Bryan ❤️

Estella Tse 6/18/25 Estella Tse 6/18/25

wisdom from my future self

Where am I?

What am I like?

What do I love to do?

What advice could I give my present self?

Have FUN! Go swim in the river!

You’ve already gotten so far in becoming yourself.

You still have youth, health, vivacity!

Your visions, ideas, inventions won’t disappear. Things can rest for a day or two.

You’re on the right track….

Estella Tse 6/17/25 Estella Tse 6/17/25

i’m creating my own ecoSYSTEM

One with less hustle.
One with less dehumanizing.
One that embraces natural rhythms of inspiration, rest, incubation, creation, research, down time, space for mental rollercoasters, exploration, gardening, doing things just because, and joy-filled days.

I believe it’s possible.
I believe I can design that for myself.

I’m creating a system….

Estella Tse 6/16/25 Estella Tse 6/16/25

What does a SUSTAINABLE life look like for me?

I’m speaking less about eco-consciousness but rather about having a long-lasting, enduring, resilient system, way of living, way of being that continuously breathes and grows with me.

What are the BIG players for my ecosystem?…..

Estella Tse 6/5/25 Estella Tse 6/5/25

breathe easy

ahahahha going onto Instagram feels like I’m being pummeled with a barrage of sounds and stimulation - and I have deleted it from my phone already after making that one reel the other day. ahahhahaha

Things I’m learning to accept and understand about this phase right now:

I do much better with quiet
I do much better with controlled input to my nervous system, mind, attention, and focus
There’s no need to feel guilty or selfish for that. It just is.
My creativity and mental health THRIVES without the external noise.
My creativity and mental health THRIVES in my day-to-day life with……